On Thursday 9 October 2025, the Luxembourg Finance Labelling Agency (LuxFLAG) announced the launch of a new streamlined label structure designed to strengthen its global position in sustainable finance, alongside the unveiling of a refreshed visual identity.
According to LuxFLAG, the strategic transformation of its label architecture reinforces its role as a globally recognised, independent labelling agency dedicated to advancing sustainable finance. As the sustainable finance sector continues to mature, credible and transparent labelling has become increasingly important. LuxFLAG has therefore taken this opportunity to refine both its core identity and its range of labels to ensure they reflect its international scope and future ambitions.
LuxFlag has updated its core statements to better reflect its international scope and strategic direction. These include: a vision to be the leading, globally recognised, independent non-profit labelling and verification agency for financial products, contributing to a resilient and sustainable world by fostering trust, transparency and impact; and a mission to empower the international financial community in its sustainability journey by granting recognised labels to the most trustworthy and impactful financial products.
Alongside the updated statements, LuxFLAG has also refined its logo tagline from “Supporting Sustainable Finance” to “Global Labelling Agency”, emphasising the organisation’s expanded international role.
As part of its strategic refresh, LuxFLAG has streamlined its range of labels from eight categories into three distinct types. The Impact Label, awarded to financial products that directly target positive environmental or social outcomes, consolidates the former Microfinance, Environment, Climate Finance and Social Impact Labels. The ESG Label, granted to financial products and services that integrate environmental, social and governance (ESG) criteria throughout their investment process, unifies the former ESG, ESG Insurance Product and ESG Discretionary Mandate Labels. The newly introduced Transition Label is designed for financial products that support environmental, climate and social transition pathways towards more sustainable business models, reportedly reflecting the evolving needs of global markets.
According to LuxFLAG, this streamlined structure serves three main objectives: strengthening the perception of LuxFLAG Labels as globally applicable rather than limited to a national or regional scope; reinforcing LuxFLAG’s role as a global labelling agency for Impact, ESG and Transition investments; and providing a simplified and more intuitive label offer aligned with international best practices.
Isabelle Delas, CEO of LuxFLAG, commented: “Our refreshed identity and streamlined label structure mark an important milestone in LuxFLAG’s journey. Together, they reflect our ambition to serve the international financial community with tools that foster trust, transparency and impact in sustainable finance.”
With these changes, LuxFLAG said it aims to strengthen its role in sustainable finance and further align its work with the needs of financial institutions worldwide.
EO
