The American Chamber of Commerce in Luxembourg (AMCHAM) is organising an ABAL Luncheon on Monday 2 May 2016 from 12:00 at the Cercle Munster in Luxembourg-Grund on Corporate Storytelling.
More and more, corporations are realising that it is not enough to have a good, or even a great product or service. You must be able to grab and hold the attention of your customers, and your team, with a consistent and compelling message. Corporate Storytelling ensures that your company's fundamental principles, and it's personality, are developed, expressed and embraced within these consistent and compelling messages.
Lisa Francis-Jennings (StratAffect) will present the elements of corporate storytelling - and how to create, and tell, an engaging corporate story.
Cost €46. A no-show policy will be enforced. To register, see www.amcham.lu.
