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On Monday 6 May 2024, EY Luxembourg unveiled the ten startups selected for the Luxembourg final of this year's Startup World Cup.

As reported by EY, the Startup World Cup is an international competition organised by Venture Capital firm Pegasus Tech Ventures, with the goal of connecting startup ecosystems worldwide. Promising startups have the opportunity to pitch their ideas and compete in various stages until the final round in Silicon Valley, where the winning company will receive an investment prize of $1 million.

EY Luxembourg will host the Luxembourg final in Kirchberg on Thursday 6 June 2024. The winner of the local pitching competition will represent Luxembourg at the next round in San Francisco, competing against more than 40 other candidates. The winning startup will also participate in a roadshow networking experience and have the chance to network with other entrepreneurs, investors and the wider startup ecosystem.

A collaborative selection committee, consisting of representatives of Luxinnovation, Startup Luxembourg, the Luxembourg-City Incubator, the House of Startups, the Luxembourg House of Financial Technology (LHoFT),, Technoport, the Luxembourg Business Angel Network and the University of Luxembourg Incubator and Entrepreneurship Programme, selected the following ten startups among the applicants:

  • Äerd Lab transforms housing sustainably, integrating material research, design and technology. It specialises in 3D printing clay-based, self-drying bricks, reducing waste and boosting energy efficiency;
  • ClimateCamp, a software as a service (SaaS) sustainability platform guiding organisations in uncovering and tracking their greenhouse gas emissions;
  • Emma technologies - the Emma platform helps companies streamline and simplify the way they interact with various cloud platforms and infrastructures;
  • MDsim, a software as medical device (SaMD) aimed at helping spine surgeons and medical device manufacturers;
  • Moniflo gives direct access to retail investors to buy sustainable investments in a "secure, fast and affordable" manner;
  • StaysCo, a corporate accommodation platform that connects relocation management companies and multinationals with housing providers worldwide;
  • Trace Crystal develops and produces materials and software to endow physical items with unique, unclonable and untransferable artificial fingerprints (CaeSaR tags) that allow "reliable and trustworthy" authentication of the items via a simple optical read-out;
  • Videobot helps to increase website engagement and lead conversion by offering an "engaging" way to navigate website with a personalised video funnel;
  • Wequity, a platform that aims to make compliance and sustainability "effortless";
  • Yuri Lux, a pace biotech company that uses the microgravity environment of space to develop and manufacture superior biotech products.

To prepare for the final, the finalists will be invited by the House of Startups to attend a dedicated training session. On the day of the event, they will pitch to an independent jury composed of the following venture capitalists (VCs) and tech entrepreneurs: Alain Rodermann, Founding Partner at Expon Capital; Kamel Amroune, CEO of The Dots; Amélie Madinier, CEO of Le Village by CA; Antoine Welter, co-founder and CEO of Circu Li-ion (winner of last year's Startup World Cup who made it into the top 10 best startups worldwide).

During this event, which starts at 17:00, the ten startups will pitch to the jury and the public. The winner will be announced and awarded that same evening, following deliberation.