A 14% jump in customer numbers and an increasingly efficient mobile network in Luxembourg were not enough to raise Orange Luxembourg S.A.’s revenues against 2015 thanks to a fall in average customer revenues that the copmany attributed to drops in ‘roaming’ charges and customers taking advantages of service bundles that deliver significant discounts.
In the international telecommunications company’s review of last year’s performance, revenues of €61.6 million constituted a drop of 4.8% compared to the €64.8 million reported at the end of 2015.
With 159,000 Orange mobile customers dialling up at the end of 2016, Orange attributed their growth to their convergence of services -- mobile, internet, TV and fixed lines -- while new services, such as the Early Upgrade programme, allowing users to renew their smartphone before their contract expires, helped to reduce the fall in the average amount paid per customer. They also saw an increase in the number of TV customers, which they said contributed greatly to the numbers reported.
"2016 was marked by the efforts of the network teams to make the network 4G and 4G + of Orange, the best network in Luxembourg and thus offer the best connectivity possible to our customers. Our convergent offers are now available for almost all Luxembourg households. These investments will allow us to offer exclusive services to our customers and to focus our actions around the "Customer Experience" to better meet their needs and especially their essentials: stay in touch with their loved ones, benefit from the internet Mobile and fixed broadband in their daily lives and entertain themselves, "said Werner De Laet, CEO of Orange Luxembourg.
