Fedil - Business Federation Luxembourg has becomes FEDIL - The Voice of Luxembourg's Industry.

Since FEDIL’s creation in 1918, the world of business and industry has undergone a continuous transformation; the organisation has endeavored to respond to these changing realities as well as to the evolution of the national and international employers’ unions.

At present, the organisation considers that for FEDIL the time has come to respond to new realities and to reposition itself.

In order to better represent its members and establish a smoother dialogue with the public and its partners, FEDIL went through a process of self-critical reorganisation, questioning itself from top to bottom. The composition of a new management team at the head of FEDIL, almost a year ago, was accompanied by this mission of questioning its positioning while involving its members. This questioning was undertaken in relation to its partners, its members, but also towards an entity that it have too often left behind: the general public.

The new positioning of FEDIL: its promise industry, companies, partners and the public - a vision for Luxembourg's industry, business and ecosystem

All across Europe, companies are facing a change in social, environmental and technological paradigms. This change comes at a time when Europe must also manage the challenges of its demographic aging. The search for talent has thus become doubly crucial: to encourage the energy of our economy and to accompany the innovation that is essential to its transition. The company of tomorrow will be more open to the world, it will take advantage of the digital revolution in respect of finite resources. In this perspective, the talents that will enable innovation and agility are no longer an option but an imperative.

"However, the size of our country allows us to cultivate our dynamism, our multi-modularity helps us to connect with the world and our solidarity stands us in good stead to perpetuate our future. So we have all the assets to make this transition succeed. In order to achieve this, we must continue to strengthen our cooperation on future challenges, accelerate time to market and develop our ability to attract and train the talents of tomorrow."

Its mission

The future is often characterised by uncertainty. At FEDIL they believe that an open-minded and positive attitude will enable them to address uncertainties, meet challenges together and shape their common future. FEDIL wants to support the positive transition of the country with and through its industry and companies. It is here to guide them in the preparation of their evolution while promoting their role for Luxembourg. By assisting its members in an efficient and proactive way, regardless of their sector of activity, FEDIL wants to contribute to the prosperity of Luxembourg with both commitment and passion.

A choice of our thematic priorities

- The promotion of its sectors to young people and the search for talent: this is one of the first concerns of its companies. It supports them through such projects as HelloFuture (www.hellofuture.lu), an initiative designed to engage young people for its companies and show them all the opportunities they offer.

- Technological transformation: automation, digitisation, new forms of work, research and development, are all subjects of crucial importance, the subjects of future that concern Luxembourg, and therefore FEDIL with its companies, to the highest degree.

- Sustainable development: energy transformation, new forms of production and consumption favourable to a circular economy and therefore the well-being of the country.

It treats these topics on a national as well as international level.

Its new communication

A repositioning of this magnitude goes hand in hand with a change of attitude on its part. It now wants to focus on opportunities and positivity, but it states it will never lose sight of the potential threats to its members.

It wants to concentrate on information rather than complaining, on working together and unifying rather than dividing.

Similarly, with regard to its communication with the general public, it believes that there is a real need for information on the richness of industry and entrepreneurship, a need that far exceeds the public's willingness to be confronted with its grievances.

In detail

FEDIL wants to be resolutely listening to its interlocutors. In order to assume its role of representation and promotion with competence, FEDIL has the ambition to know the projects as well as the problems of its members.

It remains convinced that an effective representation of its members is linked to the independence of its organisation and that its political neutrality is the indispensable principle of the credibility of its messages.

FEDIL wants to be an open and reliable partner by integrating itself into an ecosystem that promotes technological progress, entrepreneurship and thus the economic and social development of the country.

In terms of communication, it will showcase the "made in Luxembourg" by valuing the enormous potential of the sectors and companies grouped within its federation.

In conclusion: a “goodie” terms of communication ....

During its reorganisations, it realised that its visual identity, its name, and its current communication tools no longer correspond to the requirements of its reformulated positioning.

That is why it has decided to separate itself from "Business Federation Luxembourg" in favour of "The Voice of Luxembourg's Industry" - thus aligning itself with its international partners such as, for example, the “Bundesverband der Deutschen Industrie” (BDI) and “The Confederation of British Industry” (CBI) - and to return to the capital letters: "FEDIL" instead
of "Fedil".

It conceives "Industry" in the English sense of the term, and therefore do not limit it to the manufacturing sector only, but consider it to be representative of all the sectors organised within FEDIL, sectors that are technological and international.

With this new claim, it also distinguishes itself in the landscape of Luxembourg business organisations and employers’ unions: there was a need to better bring out the unique identity of FEDIL, for example compared to that of the UEL, which, over the years, has taken over a series of horizontal tasks on behalf of its member organisations, including this federation.

Last but not least, its restructuring required a refreshing of its visual identity: it opted for generative design, whose modularity is perfectly adaptable to the diversity of FEDIL with its 550 members and 19 sectoral associations.