Telecommunications provider Tango recently blew out its twentieth anniversary candles; on this occasion, the brand has reflected on the past two decades.
Over the last 20 years, Tango has contributed to the exponential development of telecommunication technology and of Luxembourg, during a period when the population rose to more than 600,000 people.
The Tango brand emerged in May 1998, at a time when there were only two telephone operators in the Grand Duchy, and the start-up had only one idea in mind: to shake up the telecommunications landscape and democratise new technologies. Luis Camara, the Consumer Business Unit Director, commented on this period of innovation: “During all these years, we have been happy to accompany our customers in the discovery of all these technological innovations. We have guided them, and have developed subscriptions, as well as networks, in order to be able to offer them the very best technology and to allow all of these advances to make a real contribution to everyone’s daily lives and to the development of the country.”
Tango thus became the first operator in Luxembourg, and one of the first in Europe to launch its own 3G mobile network in 2003, fiber in 2011, and its 4G network in 2012, with 4G+ following in 2014. Tango also adapted its product lines according to the needs of its customers. From being a mobile operator, the company now offers a complete range of services around telecommunications, whether for landline telephony, mobile, Internet or even TV. (Press release) Although the company no longer looks like a start-up, it has retained its philosophy. It is taking advantage of this anniversary to thank its initial customers, who have remained faithful to the company throughout its evolution.
But whether for the faithful customers from its beginnings, or the 271,000 customers that it has today, the core value of the company is still that it will never be satisfied with what it has already acquired, and will continue to challenge the market and the technologies currently in place. This work has been carried out on a daily basis for 20 years, and the company does not intend to stop there.