COS Spring Summer 2020 Campaign by Zoë Ghertner; Credit: COS

The brand COS, which is part of the H&M Group and has stores in the Grand Duchy, has announced that it is launching its fully transactional online store in Luxembourg this April.

Inspired by the arts, the London-based fashion brand, launched in 2007, is known for collections that balance innovative design with enduring style.

The online store in Luxembourg will launch with the Spring-Summer 2020 collection which explores utilitarian practicality. The collection features innovative materials such as vegetable-dyed fabric and coated denim.

To celebrate the launch, COS has partnered with local influencers Emilie Higle and Gill Vanhoey to showcase their favourite COS pieces in locations around their city.