Grégoire Seron; Credit: Capital Group

Investment company Capital Group has announced the appointment of Grégoire Seron as Director of Marketing, Head of Strategic Business Initiatives with financial intermediaries in Belgium, Luxembourg and the Netherlands (Benelux).

In his new position, Grégoire Seron will be based in Luxembourg and reporting to Hannah Aymé, General Manager, Financial Intermediaries Marketing, Europe and Asia. He will lead Capital Group's marketing strategy in the Benelux region to help build the company's profile with intermediate financial clients.

Before joining Capital Group, Grégoire Seron worked for Fidelity International in Luxembourg, where he was Head of Marketing Planning and Analytics for Continental Europe. He also spent thirteen years at Candriam Investors Group, where he was Head of Market Research before leaving.

Hannah Aymé commented: "We are delighted to welcome Grégoire Seron to Capital Group. With eighteen years of experience in asset management, including business development, market research and marketing, Grégoire will play a critical role in the continued growth of our business. Belgium, Luxembourg and the Netherlands are priority markets for Capital Group and we have created this new marketing function as part of our ongoing expansion in the region".