Christine Hansen (left) with her new book "We Mean Business" in the Butterfly Garden store in Grevenmacher; Credit: Christine Hansen

Award-winning Luxembourg business consultant and coach Christine Hansen has just published her new book, "We Mean Business".

In her new 225-page book, Christine Hansen draws on her years of experience with online entrepreneurs to guide them through the sometimes overwhelming process of creating and growing a new business.

As Ms Hansen writes in her introduction, "We Mean Business" is the source "in which you get absolutely everything you need in one volume without making you feel overwhelmed or out of your element". The book focuses on "strategy and substance", drawn from the author's experience as a consultant and coach, with practical suggestions that reflect her "main true values: honesty, authenticity and kindness".

In this new guide, Christine Hansen gives entrepreneurs her best advice on creating a brand that reflects their values and goals, finding a niche, setting up and running a business, marketing and staying aware of their personal mental health during this journey. Online entrepreneurs will also learn practical business strategies that encourage sustainable growth, mindset tips and goals that will help them overcome internal mental blocks (including imposter syndrome) and financial best practices for a profitable business.

"We Mean Business" was recently number 1 on Amazon’s Kindle Store Business Consulting bestseller list, number 1 in the Home-Based Business Advertising category and number 1 in the Home-Based Business category. The book also made number 1 in Amazon’s Sales and Selling category, among others.

Christine Hansen’s work has been featured in media such as Forbes, Entrepreneur, Vogue, The Guardian and The Jerusalem Post. Further information about her services are available on the website: She also hosts a podcast, "Christine Means Business", available on many podcast platforms. 

"We Mean Business" is now available in hardcover, paperback and Kindle editions on The book is also available in the book section of the store in the Butterfly Garden in Grevenmacher.