Swissquote Bank Launches ‘Innovation’ Collaboration with Luxembourg Artist Sumo

Swissquote Bank Launches ‘Innovation’ Collaboration with Luxembourg Artist Sumo

On Wednesday 27 August 2025, Swissquote Bank Europe announced its partnership with Luxembourg street artist Christian Pearson, better known as "Sumo”, to launch a limited-edition cup celebrating creativity and innovation.

In its press release, Swissquote Bank announced the collaboration, which features Sumo’s signature Crazy Baldhead artwork, and said the partnership reflected its “commitment to innovation, culture and community engagement”.

Only 1,008 limited-edition cups were produced, with two-thirds of these gifted to Swissquote Bank Europe clients in the Greater Luxembourg region.

Jeremy Lauret, Chief Commercial Officer at Swissquote Bank Europe, said: “This collaboration brings our brand to life in a tangible, creative way.” He added: “Innovation at Swissquote is not just about technology; it is also about how we connect with the world around us. This collaboration, at the intersection of art and finance, brings our vision of financial empowerment to life.” 

The initiative is part of Swissquote Bank Europe’s growing cultural presence in Luxembourg. In March 2025, the Bank hosted the Swissquote Movie Week at Kinepolis Cinema in Luxembourg-Kirchberg and launched The Decision Makers, a creative film and photography series exploring the art of decision-making.

Sumo, who embraces digital innovation in his artistic journey, stated that he sees this collaboration as a natural alignment of vision and values. He remarked: “Swissquote’s progressive approach really speaks to me. We both believe in thinking differently, moving forward and doing things with heart and purpose. It is all about being bold.”